L’Atelier was showcased and released at the 2012 IPCPR Trade Show as part of L'Atelier Imports inauguration. L'Atelier Imports is a collaboration between Tatuaje creator Pete Johnson and his friends Dan Welsh, K.C. Johnson and Sean “Casper” Johnson. The cigars, like Tatuaje, are blended by Pete Johnson and rolled at the My Father Cigars factory in Esteli, Nicaragua.
The concept behind the L'Atelier cigar brand is to create cigars that pay homage to the Cuban Cohiba Behike, a notable creation in recent years. L'Atelier is made using a new wrapper hybrid, created at the Oliva family farms in Ecuador that is a cross between Criollo and Pelo de Oro wrapper leaf named “Sancti Spiritus.” The binder and filler is comprised of an all Nicaragua blend, which results in a medium to full-bodied cigar full of complex and robust Nicaraguan flavors. The L'Atelier is packaged in 15-count boxes.